Increase your Sales with Qualified Leads!!

increase-your-sales-leads_igd

Increase your total number of sales starts by increasing your total number of leads. That’s because, as you’ve probably heard several times by now, sales is a numbers game– your success is directly based on how many prospects you talk to.

Continue reading “Increase your Sales with Qualified Leads!!”

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Lead Generation is the first step of the sales process for your Business!

lead-generation_igdLead generation is the practice of soliciting inquiries from potential customers. In the old days of sales, lead generation occurred at places like trade shows – visitors to a company’s booth would fill out a card with their contact information and turn it in to receive a call back from that company’s sales team. Since the rise of the Internet, many businesses use their websites as a lead generation option. Continue reading “Lead Generation is the first step of the sales process for your Business!”

Deadly Mistakes Killing Your Lead Generation Strategies!

lead generation_IGDLead generation is a mixture of good intentions and disorganized execution. In fact, the vast majority of salespeople make the same lead generation mistakes again and again. Overwhelmed by the idea of prospecting, many salespeople procrastinate lead generation altogether, putting it off as soon as they get busy. Continue reading “Deadly Mistakes Killing Your Lead Generation Strategies!”

Lead Generation: An Important Step for your Marketing Campaign

lead-generationWhat is Lead Generation?

Lead generation describes the marketing process of stimulating and capturing interest in a product or service for the purpose of developing sales pipeline. Continue reading “Lead Generation: An Important Step for your Marketing Campaign”

Strategies to Help Maintain Lead Quality in Your Database!

lead generation

Lead generation is the process of attracting and converting strangers and prospects into those leads we just talked about.

Understanding how to generate leads is a constantly evolving art form. With so many strategies and factors to consider, implementing a consistent and effective lead generation campaign can seem impossible for most businesses. Selecting the right channels, breaking through the noise, capturing the right decision maker’s attention, all while measuring your efforts and maximizing profitability of the campaign, can become a daunting undertaking. Continue reading “Strategies to Help Maintain Lead Quality in Your Database!”

Importance of Lead Generation to reach your Business Goals

lead-generation

Lead generation describes the marketing process of stimulating and capturing interest in a product or service for the purpose of developing sales pipeline.

Continue reading “Importance of Lead Generation to reach your Business Goals”

Lead generation: Process of attracting and converting strangers and prospects

lead-generation

What is a Lead?

Let’s start with the basics. A lead is a person who has indicated interest in your company’s product or service in some way, shape, or form.

In other words, instead of getting a random cold call from someone who purchased your contact information, you’d hear from a business or organization you’ve already opened communication with.

For example, maybe you took an online survey to learn more about how to take care of your car. If you got an email from the auto company that hosted the survey on their website about how they could help you take care of your car, it’d be far less intrusive and irrelevant than if they’d just called you out of the blue with no knowledge of whether you even care about car maintenance … right?

And from a business perspective, the information the auto company collected about you from your survey responses would help them personalize that opening communication to meet the existing needs of the potential client.

What Is Lead Generation?

Lead generation is the process of attracting and converting strangers and prospects into those leads we just talked about.

Why Do You Need Lead Generation?

By showing an organic interest in your business, it’s those strangers and prospects that are initiating the relationship with you — versus you, the business, initiating the relationship with them. This makes it easier and more natural for them to want to buy from you somewhere down the line.

Within the larger inbound marketing methodology, lead generation falls in the second stage. It occurs after you’ve attracted an audience and are ready to actually convert those visitors into leads for your sales team. As you can see in the diagram below, generating leads is a fundamental point in an individual’s journey to becoming a delighted customer of your business.

source: blog.hubspot.com

Acquire more Leads through Hardcat Technology Users Lists

hardcat techn

Marketing to Hardcat Users means you have access to accurate and updated executive contact information; email address, phone, business mailing address, as well as company demographics. Continue reading “Acquire more Leads through Hardcat Technology Users Lists”

How to turn your Leads into Prospects?

leads into prospects_IGD“We need more leads.” That’s the rallying cry from most sales-driven organizations.

If you ask the sales team what defines a lead, they’ll tell you “high quality.” That translates to “ready to buy decision-makers who have a budget in place”. Sure, piece of cake — let me snap my fingers. Continue reading “How to turn your Leads into Prospects?”

Reach Pediatricians with Best Pediatrician Mailing List

pediatrician_IGDA pediatrician is a medical doctor who specializes in the diagnosis and treatment of ailment, disorders and diseases in children, along with the management of their behavioral, social and developmental problems from birth to 21 years. Continue reading “Reach Pediatricians with Best Pediatrician Mailing List”