Tag: potential leads

Lead Generation Poses Biggest Challenge for B2Bs!!!

As lead generation is the first step of the sales process, both quality and quantity are important factors. Quality leads are leads that a salesperson has a good chance of closing. Every lead list will have a number of junk leads – people who are not qualified to buy the product for some reason – but the smaller the percentage of bad leads, the less time salespeople will waste while processing that list. Continue reading “Lead Generation Poses Biggest Challenge for B2Bs!!!”

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